Way back in 1930, the success story of the US group began with a simple gas station restaurant in Kentucky. Today KFC is part of Yum! Brands, the world’s largest foodservice corporation, serving over 20,000 restaurants in approximately 125 countries. In 1965, KFC’s first overseas branch opened in the United Kingdom in Preston, making it the first American fast food restaurant chain in the country.

Together with bdg, KFC developed a concept for modelling and implementing a business intelligence tool to optimize planning processes. Due to its ease of use and the fast processing and evaluation time of the data, KFC opted for the BI software, BOARD.