{"id":14224,"date":"2024-02-27T14:15:50","date_gmt":"2024-02-27T13:15:50","guid":{"rendered":"https:\/\/bdg.io\/de\/?p=14880"},"modified":"2026-05-28T09:11:50","modified_gmt":"2026-05-28T07:11:50","slug":"einkaufsplanung-im-category-management-bei-zalando","status":"publish","type":"post","link":"https:\/\/bdg.io\/ch\/einkaufsplanung-im-category-management-bei-zalando\/","title":{"rendered":"Einkaufsplanung im Category Management bei Zalando"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"14224\" class=\"elementor elementor-14224\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-53e31528 e-flex e-con-boxed e-con e-parent\" data-id=\"53e31528\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-21e95e1c e-con-full e-flex e-con e-child\" data-id=\"21e95e1c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6260caff elementor-widget elementor-widget-text-editor\" data-id=\"6260caff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #ffffff;\"><span style=\"background-color: #000000;\">Einkaufsplanung im Category Management<\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-76d5a1db elementor-widget elementor-widget-text-editor\" data-id=\"76d5a1db\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"background-color: #000; padding: 0px 0px 0px 0px; position: relative;\">bei Zalando<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-df219ee e-flex e-con-boxed e-con e-parent\" data-id=\"df219ee\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-317ff6e6 e-con-full e-flex e-con e-child\" data-id=\"317ff6e6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6029c78d elementor-widget elementor-widget-image\" data-id=\"6029c78d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/bdg.io\/de\/wp-content\/uploads\/sites\/11\/Zalando_logo-7.svg\" title=\"\" alt=\"\" loading=\"lazy\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6f843dba elementor-widget elementor-widget-heading\" data-id=\"6f843dba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Zalando und bdg entwickeln mit der BI-Software Jedox eine Next Level Merchandise Planning Solution<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-210a2daf elementor-widget elementor-widget-text-editor\" data-id=\"210a2daf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Der klassische Excel basierte Planungsprozess stie\u00df mit\u00a0dem stetigen Wachstum Zalandos, Europas gr\u00f6\u00dfter Onlineplattform\u00a0fu\u0308r Mode, an seine Grenzen. Zu zeitaufw\u00e4ndig,\u00a0fehleranf\u00e4llig und wenig homogen: Die Einkaufsplanung\u00a0entsprach nicht mehr dem dynamischen Gesch\u00e4ftsumfeld\u00a0und lief Gefahr, wichtige Schlu\u0308sselfaktoren in einem zu\u00a0schleppenden Planungsprozess v\u00f6llig aus den Augen zu\u00a0verlieren. Das sollte sich mit Jedox grundlegend ver\u00e4ndern.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1cb25ffd elementor-blockquote--skin-quotation elementor-blockquote--align-center elementor-widget elementor-widget-blockquote\" data-id=\"1cb25ffd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\tMit Jedox und bdg haben wir eine einzigartige L\u00f6sung f\u00fcr unsere Einkaufsplanung im Category Management entwickelt. Dadurch gewinnen wir deutlich an Effizienz, Schnelligkeit und Genauigkeit.\t\t\t<\/p>\n\t\t\t\t\t\t\t<div class=\"e-q-footer\">\n\t\t\t\t\t\t\t\t\t\t\t<cite class=\"elementor-blockquote__author\">Melanie Adler - Zalando SE \/ Teamlead Assortment Planning und Controlling<\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-04535e6 e-con-full e-flex e-con e-child\" data-id=\"04535e6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-faea266 e-grid e-con-full e-con e-child\" data-id=\"faea266\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2d5e51a elementor-align-right elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"2d5e51a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/api.signal.bdg.io\/storage\/v1\/object\/public\/email-assets\/7c634307-06b4-48fd-b75a-0b3c8900bf66\/shared\/1779952149162_DE_SuSto_Zalando_MFP.pdf\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Success Story lesen<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d80084b e-flex e-con-boxed e-con e-parent\" data-id=\"d80084b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-fcb8c03 e-con-full e-flex e-con e-child\" data-id=\"fcb8c03\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dda213f elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"dda213f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">PROJEKTZIEL<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c506c9c elementor-widget elementor-widget-text-editor\" data-id=\"5c506c9c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Mit der Einfu\u0308hrung von Jedox sollte ein homogener und hoch\u00a0effizienter Planungsprozess fu\u0308r eine komplexe Pre- und\u00a0In-Season-Planung etabliert werden. Ziel war es, Daten aus\u00a0verschiedensten Vorsystemen mittels des Jedox Integrators\u00a0einzubinden, um relevante KPIs aus unterschiedlichen Datenquellen\u00a0fu\u0308r einen einheitlichen Planungsprozess zusammenzufu\u0308hren.\u00a0Zudem sollte es m\u00f6glich werden, in einem v\u00f6llig\u00a0neuen Umfang historische Daten als Planungsgrundlage zur\u00a0Verfu\u0308gung zu stellen. Als Planungsprozess wurde eine\u00a0Top-Down-Planung der finanziellen Ziele in Kombination mit\u00a0einer Bottom-Up-Planung auf detaillierterer Ebene der\u00a0Produkthierarchie angestrebt. Ergebnisse dieses Ansatzes\u00a0sollten sein, qualifizierte Richtlinien fu\u0308r Sortimente ableiten\u00a0zu k\u00f6nnen sowie die Lieferkette und die Lagerhaltung zu\u00a0optimieren, um Umsatzverluste oder reduzierte Gewinne\u00a0durch Ausverk\u00e4ufe oder \u00dcberbest\u00e4nde auszuschlie\u00dfen.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ab8ea18 e-con-full e-flex e-con e-child\" data-id=\"ab8ea18\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-72bbc62 elementor-widget-tablet__width-inherit elementor-hidden-tablet elementor-widget elementor-widget-image\" data-id=\"72bbc62\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/api.signal.bdg.io\/storage\/v1\/object\/public\/email-assets\/7c634307-06b4-48fd-b75a-0b3c8900bf66\/shared\/1779952149162_DE_SuSto_Zalando_MFP.pdf\" target=\"_blank\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/bdg.io\/de\/wp-content\/uploads\/sites\/11\/Zalando-Success-Stories-English-4.jpg\" title=\"\" alt=\"Case Study: Zalando Category Planning with BI Software Jedox Category Management\" loading=\"lazy\">\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-39e491ca e-flex e-con-boxed e-con e-parent\" data-id=\"39e491ca\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5b190364 e-con-full e-flex e-con e-child\" data-id=\"5b190364\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4f966141 elementor-widget elementor-widget-text-editor\" data-id=\"4f966141\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><span style=\"background-color: #fff; padding: 0px; position: relative;\">Jetzt die ganze Story lesen<br \/><\/span><\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3f72781c elementor-widget elementor-widget-text-editor\" data-id=\"3f72781c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Und erfahren sie alles zu den Highlights:<\/p><ul><li><p>Ma\u00dfgeschneiderte Jedox-L\u00f6sung fu\u0308r komplexe\u00a0Einkaufsplanung der Zalando SE<\/p><\/li><li><p>Modellierung und Implementierung verschiedener\u00a0Datenquellen<\/p><\/li><li><p>Radikale Verku\u0308rzung von Planungszeit und\u00a0Planungsaufwand<\/p><\/li><li><p>Starker Self-Service BI Ansatz, Workflow inklusive\u00a0klar definiertem Rollen-Nutzer-Konzept<\/p><\/li><li><p>Absolut transparente Planung durch st\u00e4ndigen\u00a0Zugriff auf alle Planungskennzahlen<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f675456 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"5f675456\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/api.signal.bdg.io\/storage\/v1\/object\/public\/email-assets\/7c634307-06b4-48fd-b75a-0b3c8900bf66\/shared\/1779952149162_DE_SuSto_Zalando_MFP.pdf\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Success Story lesen<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4e6f9700 e-con-full e-flex e-con e-child\" data-id=\"4e6f9700\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1711a44b elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-image\" data-id=\"1711a44b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/bdg.io\/de\/wp-content\/uploads\/sites\/13\/bdg_success_story_lesen.jpg\" title=\"\" alt=\"\" loading=\"lazy\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-511c94dc e-flex e-con-boxed e-con e-parent\" data-id=\"511c94dc\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-22b151c6 e-con-full e-flex e-con e-child\" data-id=\"22b151c6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-72f4171d elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-image\" data-id=\"72f4171d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/bdg.io\/de\/wp-content\/uploads\/sites\/11\/Zalando_logo-8.svg\" title=\"\" alt=\"\" loading=\"lazy\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6e380d9a e-con-full e-flex e-con e-child\" data-id=\"6e380d9a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6a133c7e elementor-widget elementor-widget-heading\" data-id=\"6a133c7e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">About Zalando<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-12c8a204 elementor-widget elementor-widget-text-editor\" data-id=\"12c8a204\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Zalando ist Europas fu\u0308hrende Online-Plattform fu\u0308r\u00a0Mode. Das Sortiment reicht von fast 2.000 weltweit\u00a0bekannten Marken u\u0308ber lokale und Fast-Fashion\u00a0Brands bis hin zu selbst designten Private Labels. Die\u00a0Zalando-Shops sind lokal auf die Bedu\u0308rfnisse der\u00a0Kunden in 15 europ\u00e4ischen M\u00e4rkten zugeschnitten.\u00a0Die internationalen Zalando-Shops verzeichnen\u00a0monatlich rund 200 Millionen Besuche.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6b2544aa e-con-full e-flex e-con e-child\" data-id=\"6b2544aa\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1ef3834b elementor-hidden-mobile premium-table-dir-ltr elementor-widget elementor-widget-premium-tables-addon\" data-id=\"1ef3834b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"premium-tables-addon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\t\t<div class=\"premium-table-wrap\">\r\n\t\t\t\r\n\t\t\t<table class=\"premium-table\" data-settings=\"{&quot;sort&quot;:false,&quot;usNumbers&quot;:false,&quot;sortMob&quot;:false,&quot;search&quot;:false,&quot;records&quot;:false,&quot;dataType&quot;:&quot;custom&quot;,&quot;csvFile&quot;:null,&quot;firstRow&quot;:null,&quot;separator&quot;:null,&quot;pagination&quot;:&quot;&quot;,&quot;rows&quot;:0}\" >\r\n\r\n\t\t\t\r\n\t\t<thead class=\"premium-table-head\">\r\n\r\n\t\t\t<tr class=\"premium-table-row\">\r\n\r\n\t\t\t\t<th class=\"premium-table-cell elementor-repeater-item-4a189ef\"><span class=\"premium-table-text\">Industry<\/span><\/th><th class=\"premium-table-cell elementor-repeater-item-b085b10\"><span class=\"premium-table-text\">Region<\/span><\/th><th class=\"premium-table-cell elementor-repeater-item-4da1b36\"><span class=\"premium-table-text\">Applikation<\/span><\/th><th class=\"premium-table-cell elementor-repeater-item-ee325c5\"><span class=\"premium-table-text\">Anwenderzahl<\/span><\/th>\r\n\t\t\t<\/tr>\r\n\r\n\t\t<\/thead>\r\n\r\n\t\t\t\t<tbody class=\"premium-table-body\">\r\n\t\t\t\t\t\t<tr class=\"premium-table-row elementor-repeater-item-a369aeb\"><td class=\"premium-table-cell elementor-repeater-item-dac7149\"><span class=\"premium-table-text\">Retail<\/span><\/td><td class=\"premium-table-cell elementor-repeater-item-93f7bc8\"><span class=\"premium-table-text\">Berlin, Deutschland<\/span><\/td><td class=\"premium-table-cell elementor-repeater-item-f8bbad6\"><span class=\"premium-table-text\">Einkaufsplanung<\/span><\/td><td class=\"premium-table-cell elementor-repeater-item-1ec10b6\"><span class=\"premium-table-text\">150 Planer<\/span><\/td>\t\t\t<\/tr>\r\n\t\t<\/tbody>\r\n\r\n\t\t\r\n\t\t\t<\/table>\r\n\t\t<\/div>\r\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Mit Zalandos Wachstum als Europas f\u00fchrende Online-Modeplattform stie\u00df der traditionelle, Excel-basierte Planungsprozess f\u00fcr das Merchandise Planning an seine Grenzen: zu zeitaufw\u00e4ndig, fehleranf\u00e4llig, und nicht anpassungsf\u00e4hig. Um diesen Herausforderungen zu begegnen, implementierte Zalando mit Hilfe von bdg eine fortschrittliche Jedox-L\u00f6sung f\u00fcr effizienteres Merchandise Planning. Das Ergebnis war eine drastische Reduzierung der Planungszeit bei gleichzeitiger signifikanter Qualit\u00e4tssteigerung der Planungsprozesse.<\/p>\n","protected":false},"author":1,"featured_media":14225,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[138],"tags":[140],"class_list":["post-14224","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-success-stories","tag-retail-groceries"],"_links":{"self":[{"href":"https:\/\/bdg.io\/ch\/wp-json\/wp\/v2\/posts\/14224","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bdg.io\/ch\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bdg.io\/ch\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bdg.io\/ch\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bdg.io\/ch\/wp-json\/wp\/v2\/comments?post=14224"}],"version-history":[{"count":16,"href":"https:\/\/bdg.io\/ch\/wp-json\/wp\/v2\/posts\/14224\/revisions"}],"predecessor-version":[{"id":16581,"href":"https:\/\/bdg.io\/ch\/wp-json\/wp\/v2\/posts\/14224\/revisions\/16581"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bdg.io\/ch\/wp-json\/wp\/v2\/media\/14225"}],"wp:attachment":[{"href":"https:\/\/bdg.io\/ch\/wp-json\/wp\/v2\/media?parent=14224"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bdg.io\/ch\/wp-json\/wp\/v2\/categories?post=14224"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bdg.io\/ch\/wp-json\/wp\/v2\/tags?post=14224"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}